LinkedIn Prospecting

LinkedIn Takes the Lead in Business Prospecting

The importance of LinkedIn is booming as it grows its substantial footprint for business networking. New LinkedIn functionality has boosted response rates for its...
Amalyzing Data For Marketing

What Data Can And Can’t Tell You About Your Business

There was a time when businesses struggled to obtain data that would help them to understand what was and was not working when it...
Innovation

Innovate Or Perish: Andrew Essex’s Warning To Madison Avenue

Advertising veteran Andrew Essex, who wrote the controversial book The End of Advertising, clarified his stance when he talked to Inc. magazine. While Essex...
Snapchat and Goursquare Deal

Snapchat Expects Foursquare Deal to Make Ad Targeting Easier

Snap, a company that claims over 150 million daily users active on its services and more than 10 billion viewings of videos each day,...

Consumers Trust Ads More than Previously Thought

Consumer skepticism is a major problem for marketers today. Because mobile ads and marketing are rather new, the thought is that some consumers don't...

There Is No Such Thing As Too Many Quality Backlinks

Link building is a vital part of any search engine optimization (SEO) campaign, however, securing high quality links is challenging. Unfortunately, there is no...

Google’s Newest Algorithm Under Fire

A recent article from the Washington Post elaborates on a new, Google-made program being used to track people's shopping habits. According to the article,...
Taco Bell and Lyft Unite

“Taco Mode”- The New Experiment from Lyft

For those who cannot get enough of Taco Bell, the latest addition to Lyft is sure to leave them happy and full. Both Lyft...
Teenager Using Facebook

All That Time on Facebook Could Be Re-Wiring Your Brain

Do you find yourself on Twitter constantly? Always checking your phone for the latest Facebook status updates or notifications? Is Instagram more like a...

How to fetch sales from Facebook Ads

It is tested, it is proved, it is all out there written on the walls and face book is the best place to fetch...